Objective: To provide entrepreneurs and small business owners with the knowledge, skills, and resources they need to improve their marketing efforts and drive growth for their business.
Day 1: Define your target market and create buyer personas
Day 2: Develop a content marketing strategy
Day 3: Create a website audit and optimization plan
Day 4: Learn about search engine optimization (SEO) basics
Day 5: Build a solid social media strategy
Day 6: Implement email marketing techniques
Day 7: Learn about pay-per-click advertising (PPC)
Day 8: Utilize influencer marketing
Day 9: Implement referral marketing tactics
Day 10: Create a plan for public relations
Day 11: Learn about direct mail marketing
Day 12: Create a video marketing strategy
Day 13: Utilize retargeting
Day 14: Learn about affiliate marketing
Day 15: Create a mobile marketing strategy
Day 16: Learn about event marketing
Day 17: Create a podcast marketing strategy
Day 18: Learn about content marketing
Day 19: Create a plan for native advertising
Day 20: Learn about radio advertising
Day 21: Create a plan for out-of-home advertising
Day 22: Learn about television advertising
Day 23: Create a plan for print advertising
Day 24: Learn about online advertising
Day 25: Create a plan for guerilla marketing
Day 26: Learn about experiential marketing
Day 27: Create a plan for ambient marketing
Day 28: Learn about viral marketing
Day 29: Create a plan for viral marketing
Day 30: Review progress and create an action plan for continued growth
Program Components:
Daily tasks and action steps to be completed by the participant
Access to online resources and templates to assist in the completion of tasks
A private online community for participants to share progress and get support
A weekly group coaching call with a marketing expert
A final review session with the marketing expert to go over progress and create an action plan for continued growth
Prerequisites:
Basic understanding of marketing principles and terminology
A willingness to learn and implement new marketing strategies
A completed application and interview process
Cost: Free
The program is designed to be flexible and adaptable to the unique needs of each participant, while providing a structured and supportive learning environment. It’s also important to note that the program should be designed and led by experienced marketing professionals who can provide guidance, feedback, and mentorship to the participants.
