Overview of the podcasting industry

Types of podcasts and audiences

Overview of equipment and software needed to start a podcast

Introduction to hosting and distribution platforms

Researching and identifying a niche audience

Developing a content strategy

Scriptwriting and storyboarding

Preparing questions and outlines for interviews

Setting up a recording studio

Understanding microphone techniques and sound quality

Basic audio editing using software such as Audacity or Garageband

Basic mixing and mastering techniques

Podcast promotion and marketing strategies

Building an engaged audience

Monetizing your podcast through advertising, sponsorships, and merchandise

Understanding podcast analytics and using data to improve your podcast

Identifying and addressing common podcasting challenges

Learn how to use data to understand your audience and their behavior

Understanding intellectual property and copyright laws

Regulations around advertising and sponsorships

Students will have the opportunity to create and launch their own podcast, putting into practice the knowledge and skills acquired throughout the course.