🎧 Podcast Episode of the Week – September 21st, 2022
Google has identified TikTok as a possible existential threat to its search engine. Almost 40% of young people use TikTok or Instagram to discover places rather than using Google Maps or Search. This article looks at TikTok as a search engine and how it performs against Google Search. While TikTok excels at showing content related to searches, it isn’t able to provide quick access to other sites or answer questions like Google. I’ve tested this theory myself, but I don’t believe that TikTok has a better search engine. Google is far from perfect either.
The algorithm doesn’t reward creators for accurate or valuable content, instead they are rewarded for obscene posts. Keep an eye on online challenges, eating disorders, bullying, suicide, sexual abuse, and more.
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